Florette / Salad Growers
Brief: Increase Trade Sales

The brief was to appeal to chefs in the trade press and tell them about the nil-preparation convenience of Florette salads. Proposition: salad in an instant.

On Tap Solutions / Licensed Trade
Brief: Raise Trade Awareness

After completing a successful rebrand,
we took a no-nonsense approach to the trade press advertising campaign. Reflecting the reality of working in the sometimes chaotic licensed trade environment, we created these ads to highlight the Training and Accountancy services of the client's business.

Yorkshire Cancer Research / Charity
Brief: Raise Youth Brand Awareness

We began the thought process with the proposition - Give Yourself a Pat on the Back - which eventually led us to this witty T-shirt graphic which has proved popular, attention-grabbing and thought-provoking. Proceeds go direct to the charity.